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May 25, 2007, Newsletter Issue #67: Journal Article
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Tip of the Week
Trade journals frequently publish articles written by industry executives on topics relevant to their businesses. If you have an idea for an article that discusses an industry trend, call or email the editor at an appropriate publication. If you're emailing, include a summary or abstract of the article and the approximate word count. Remember that these articles need to be factual and cannot be construed as an advertisement for your company or product. Make sure the subject is relevant to your industry as a whole. At the end of the article you can include a short biography of the author.
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