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January 25, 2008, Newsletter Issue #101: Providing News Value
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Tip of the Week
Make it as easy as you can for the editor to find the news value in your story. Don't make the editor slog through a lot of "spin" to find what's important to his or her readers. Truly new products and services, a new use for an existing product, or a new partnership that enhances both companies' position are good examples of true news value.
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About LifeTips
Now one of the top on-line publishers in the world, LifeTips offers
tips to millions of monthly visitors. Our mission mission is to make
your life smarter, better, faster and wiser. Expert writers earn dough
for what they know. And exclusive sponsors in each niche topic help us
make-it-all happen.
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