Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Press Release Distribution and other Press Release topics.

How do I send a press release?

Targeting Journalists

It's important to target the journalists that report on your company or industry for trade publications, national business magazines, and other media outlets. Sending a press release to the newsroom--or worse, to a journalist who covers another beat entirely--is a waste of time. Check the Web site of each media outlet you're targeting to find the names and contact information of journalists who cover companies such as yours. Be sure to look to see which journalists are covering your competitors, and target your release to them as well.

Comments

Nobody has commented on this tip yet. Be the first.

Ask a Question

Not finding the advice and tips you need on this Press Release Tip Site? Request a Tip Now!

Guru Spotlight

Lynda Moultry

Ever wonder how you could make your life better and more fun? So have tens of millions of fans who have turned to LifeTips for answers over the past decade. We keep the tips, advice, books, podcasts and writing services flowing, so you can keep your life and business growing in the right direction. Upward!