Press Releases: Industry Trends

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How do I write a press release about an industry trend that favors my company?

Press Releases: Industry Trends

Current trends in your industry can provide excellent fodder for a news release. Tie your product or service to the trend and, if possible, obtain a quote from an industry analyst or "guru." Failing that, you can use a quote from one of your executives that ties your product to the trend. Be sure to get permission to use any quotes or copyrighted material.



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Susan Sayour