Stories submitted to newswires need to be timely. Newswires get stories 24/7, and are often the source of breaking news or headline news. If your company is involved in an important acquisition or merger, have your news press release ready to go the second the announcement is made. With any other time-sensitive story, get the word out as quickly as you can. It's often helpful to have the newswire submission information at the ready in the event of a time-sensitve event.
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Guru Spotlight |
Sheri Ann Richerson |