Getting It Read

Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Press Release Basics and other Press Release topics.

Getting It Read

When a journalist receives a press release, he or she will usually scan it briefly, perhaps reading the headline and first paragraph or two, in order to determine if it merits further investigation. While a compelling introduction doesn't guarantee publicity, a poorly written or inconsequential beginning pretty much ensures a trip to the circular file.



Nobody has commented on this tip yet. Be the first.


URL: (optional)


Not finding the advice and tips you need on this Press Release Tip Site? Request a Tip Now!

Guru Spotlight
PJ Campbell